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Sammy, Sammy, Sammy...

Sammy Hagar is like PT Barnum and Donald Trump rolled into one.  The consummate show biz Rock star, Hagar never misses the opportunity to swing for the fences when it comes to self-promotion.  Where fact, hype and fantasy diverge is anyone's guess, but credit the Red Rocker for being a master manipulator of traditional and social media.  Riffing on the recent publication of his new auto-bio, Red: My Uncensored Life In Rock, Sammy appeared on Jimmy Kimmel Live and used the platform to push all things Hagar, including the book that gets some good rips on life in Van Halen.

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