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App Adds To Hendrix Experience

Jimi Hendrix - The Complete Experience arrives in the Apple app store just in time for the Nov. 27 anniversary of the guitar icon's birth.  The comprehensive (and free!) download from Universal Mind was developed in collaboration with Sony Legacy and Experience Hendrix, the entity headed by Janie Hendrix that must review and approve any venture related to her late brother.  Like so many of the best projects, this one began on a paper napkin.  Universal Mind's Tim Wandell says Experience Hendrix showed little interest in the concept until his team got to meet with them and lay-out the scope of that they had in mind. Once the project got a thumbs-up from EH, Wandell and his developers got into the process of turning the powerful vision into a fully functional, content rich app. 
In addition to a comprehensive discography a time line, photos and the other stock features of artist oriented apps, Universal Mind's Hendrix app includes a strong narrative about one of Rock's most intriguing figures, along with never before available to the public artifacts, built-in Hendrix related location based landmark identification capability. The company also made a commitment to making sure that the app continues to evolve.
Jimi Hendrix - The Complete Experience is available exclusively to Apple device owners (IOS 5 required) initially, but Wandell expects an Android version to follow.

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